So, you think you know what a LinkedIn headline is. But, do you really?
Technically, it's the text that lives below your name in the introduction section on your LinkedIn profile, which typically reads something like “Strategist at Company X” or “Analyst at Company Y” maybe you’re even “CEO at Company Z”. You get the gist, right? As part of our essential LinkedIn profile tips, crafting an effective headline is crucial for making a strong first impression.
Whatever your headline contains, it’s displayed each time your LinkedIn profile pops up in someone’s search result. The question we're asking you to consider: How does reading someone’s title assist anyone in making a meaningful connection with them? It makes the task difficult, right?
Newsflash! Times they are a-changin' and gone are the days of boring headlines containing your generic title at so-and-so company. Welcome to the world of creative expression and provoking thought. Ensure you stand out from the crowd with a witty, personalized headline, and learning how to write a LinkedIn summary that complements said headline is key to creating a compelling profile. But back to the headline for now!
To help you out, we’ve put together a short list of a few eye-catching, click-worthy LinkedIn Headlines. These examples can inspire your thought leadership strategy and help you craft a headline that resonates with your audience.
It used to be a tight fit, but now LinkedIn users can use up to 220 characters for their headline. They don't charge you to change it! We say that with irony because people act like it is a ridiculously large decision to try something new out, but honestly - what are you waiting for? It's a good place to include a professional elevator pitch, a personal touch, and mostly something that helps us immediately understand who you are and what you stand for as quickly as possible!
Still not convinced? Say we meet at a work happy hour. You ask what I do. I can say, "I'm the CEO of a digital content marketing firm." OR I can say, "I'm the CEO of a sleep improvement agency."
Hmmm...
Are you intrigued?
Do you want to know more?
Will this introduction be memorable?
Turns out, I improve the sleep of revenue-focused executives because I handle their marketing so they have confidence they are going to meet their short-term and long-term revenue goals.
Ok, now you try.
"But I don't know what to say..." Ah, we have some inspiration for you.
Creative LinkedIn Headline Examples
- I am the expert on me. Oh, and shopper insights.
- Big picture thinker, because size matters.
- I love headlines that tell you so much about what it is going to be like to meet this person. In this case, Sarah Kotva is clear that she likes "bossy people". I'm in!
- Helping surgeons get 2 hours back in their day!
- Making market research data actually useful
- Want to meet a naturally adaptive and curious profession who is busy building meaningful and diverse connections? Look no further. Meet Belinda Brown.
- Dog Enthusiast (and Marketing Expert)
- Unimpressive Runner, but Impressive Web Designer. Let's talk about either achievement!
- Want to meet an amateur horologist? You know you're going to Google it now! Even better, just ask Jason Bradbury!
- Crafting powerful and sustainable kick-ass brands
- Should you have played Quidditch for England? If so, you'll need to connect with LinkedIn influencer, Tim Hughes.
- Aryn Korpalski just gives you directions as to where to meet her! This is genius.
- Helping good ideas find good people
- behavioral science aficionado
- Mike Mostransky is serious about his job, but he doesn't fail to mention his "retired" status as a bedtime storyteller and expert lemonade maker. Any other parents out there immediately resonate. Amirite?
- Lover of the to-do list. Who's with me?
- Exposing behind-the-screen views of online shoppers
- Our Chief Operations Officer, Crystal Majik is a "Unapologetic Brand Resonant fueled by coffee, plants and Taylor Swift". Keep in mind, she is not the only "peep" who is also a Swiftie. Just sayin'...
- Critical thinking + outspokenness - a gift or a curse?
- Insights devotee with a penchant for purple and pink hair
- My friend, Joanna Bloor calls herself a "potentialist" and just states what you can expect, namely, that she makes ideas move!
- Turning "meh" into "wow" for client experiences
- Dog TikTok video lover and marketing professional
- Patrick Olszowski is "teaching global businesses how to decode & delight customers.
- Leveraging market research technology since before it was cool
- Working on the family farm where we harvest rich data from digital insights
- Want to meet up with Emma Nicolls? You can probably catch her at a Barnes & Noble...
- Nobody made a greater mistake than he who did nothing because he could do only a little
- Social butterfly and unabashed pop culture fiend
- I keep changing my profile, but for now I'm an "aspiring lunch eater" and now that I think of it, I'm kinda hungry. Good thing this is the end of this list!
Time for a Headline Makeover!
Whether you’re working on becoming a thought leader through social influence, networking (here are some tips) or looking for work — a quirky LinkedIn headline allows you to stand out in a crowd. Even better, you're providing your next potential connection a quick, insightful first impression that they can use to create a memorable interaction!
Are you ready to make better LinkedIn impressions? What will your new LinkedIn headline be?
If this is exciting to you, know this is only the beginning of what is possible on LinkedIn. I take B2B professionals through a 12-week course for a step by step of how to become LinkedIn influencers. Think it's time you changed things up and made the most of your time online? Grab this FREE 17-minute VIDEO that will make you rethink it all!
Let Us Know What You Thought about this Post.
Put your Comment Below.