<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=1649193785390737&amp;ev=PageView&amp;noscript=1">

    The Little Bird Marketing Blog Notes From the Nest


    2 min read

    Unfocused Marketing Strategies Sleep With the Fishes

    Does it feel like your marketing strategy is lost at sea? Well don't become the chum in an ocean full of marketing Great Whites! If you're feeling overwhelmed and fear that you're missing the boat with your marketing goals, chances are you don't need a bigger boat, but a clearer focus. 

    jaws gif 

    In a recent episode of A Shark's Perspective, Momma Bird and CEO of Little Bird Marketing Priscilla McKinney joins host Kenneth (Shark) Kinney  as they dive into the murky waters of marketing and give advice on how to keep your marketing strategy relevant and focused on your broader marketing goals. 

    "You can see the difference between a company that comes out ahead and one that fails based on the quality of their persona work. The company who gets there with the most fun and with the most sense of purpose is the one who did their buyer persona work."

    Tune-in to this episode of A Shark's Perspective podcast to hear more about: 

    • The power of saying "NO"
    • Marketing silos on social channels 
    • The value of sharing your marketing strategy to create buy-in 
    • The importance and integration of ideal buyer personas 
    • Why your content and content strategy are like a Thanksgiving Turkey 🦃 

    Priscilla McKinney on A Shark's Perspective PodcastIf you’re an entrepreneur, business owner, or C-Suite executive and you find yourself weighed down by an unorganized marketing strategy give this podcast a listen for some inspiration.

    Click here to listen to “How to Stay Focused on Your Marketing Goals" on A Shark's Perspective podcast. 

    Or check it out here!

    Discover More

    Podcast

    You may also like:

    Podcast Market Research Podcasting

    Top 10 Critical Conversations with Market Research Leaders

    Market research is a critical component of any successful business strategy. By gathering insights and analyzing data, c...

    Content Marketing Podcast Podcasting

    Priscilla Helps Listeners SOAR™ on the Vibrant Leadership Podcast

    Recently, Nicole Greer hosted Priscilla McKinney on the Vibrant Leadership Podcast, where she revealed the building bloc...

    Podcast

    Priscilla’s First Quarter Podcast Flight Log

    Stardate 74754.1 The first quarter of 2021 found our CEO and Momma Bird, Priscilla McKinney putting in lots of flight ho...

    Subscribe to Our Blog